As I begin to write this article on media, the so called “fourth pillar of democracy” I struggle to find anything but negative stuff (sad right ?). As Malcolm x aptly quoted once –
“The media’s the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that’s power.”
Mass media enjoys a very prominent role in our lives. There are various effects of mass media on the society at large. Media tends to influence and it’s obvious, there are positive as well as negative influences. However, it also depends upon the way audiences perceive things. But more than the audience I believe its the unnecessary sensationalism and constant hammering of negative reports upon the masses that is the cause of the negativity around us.
The role of media in the society is just to make people aware and alert of certain issues and also to provide them with information related to certain complicated topics, that’s it !! But while trying to make people aware of some issues it ends up planting seeds of insecurity and fear with those bombarding lines and breaking news !! ( remember that chain se jeena hai toh jag jao and stuff ) that is totally unnecessary I feel …. the trend of bringing out the news in public has become a matter of who publicises it so as to gain maximum TRP ratings ….. is this what we expect from our fourth pillar of democracy ? …. certainly not!
what we need from our mass media is something else … something that has a brighter side of a story ….we need a media that doesn’t turn celebrity gossips into news …. or may be a kind of media that brings out positive stories into limelight.
While talking about all of this I genuinely want to share as to why my perception regarding media has become so anti media types …. i m sure many of u might share the same opinion .. We all know about the intolerance issue that was hyped by the media recently … and which is currently dormant…. it is okay till the media asks people abt their opinion ,,, it is its job but its certainly not correct if the media sensationalises the issue and makes ruckus out of it … rain check .. the media needs to introspect .
Today, the era that we r living in is dominated by bureaucrats, businessmen and the politicians. They control the media and media controls the minds of the masses … such negativity and corruption persists in this system that being an anti media sort of a person is not a big deal. But still keeping a tad of positivity alive in me about the revival of its roles … i hope to see one day the media strengthening our democracy in every way possible.